Why INNOVA?

Quality you can see, feel and luxuriate in

INNOVA products are designed to look good – stunning, beautiful, inviting. But that is not all.
A lot goes into the product design to ensure its functions match its aesthetics. As true partners to our designer and manufacturer clients, we are committed to provide them with solutions to optimise their creations. Quality is a standard we take seriously. Choice is a must and it is a never-ending pursuit on our end to upgrade our collections regularly, even trying our best to customise our clients’ unique preferences. Being available whenever our client needs us is our strength.
Above us, we are always thinking of new and better ways to serve our clients.

INNOVA products are designed to look good – stunning, beautiful, inviting. But that is not all. A lot goes into the product design to ensure its functions match its aesthetics.

As true partners to our designer and manufacturer clients, we are committed to provide them with solutions to optimise their creations.

Quality is a standard we take seriously. Choice is a must and it is a never-ending pursuit on our end to upgrade our collections regularly, even trying our best to customise our clients’ unique preferences.

Being available whenever our client needs us is our strength. Above us, we are always thinking of new and better ways to serve our clients.

Curated Quality

Our quality story starts at the very beginning – the source. Before they end up as beautiful coverings befitting your designs, each of our materials is sourced from carefully selected mills that meet our stringent quality requirements.

They are meticulously inspected to comply with industry standards both locally and internationally, which is why INNOVA is a home-grown brand with export quality.

Our materials undergo independent lab testing (SGS and TUV) to give you a true and fair representation of their performance. Some of the tests our materials are subjected to include water resistance, fire retardancy, colourfastness to UV exposure, tensile strength, and abrasion resistance, cold crack resistance, etc.

But don’t just take our word for it. Book an appointment with us and feel it yourself.

Innovation Mindset

We don’t ask Why? We exclaim Why Not! At INNOVA, we believe that there is a solution to every problem once we have chosen our goal and set a clear path.

For us in the beginning, it was to go where few others have gone. Today, we maintain an attitude and mindset that is constantly seeking what’s new and what’s trending in the industry.

Our experience have given us the insight to anticipate and explore possibilities. This innovative thinking in all that we do has enabled us to stay at the forefront of the ID, furniture and automotive upholstery industry.

We think of ways to be effective and proactive design partners to all our clients, providing them with the strongest stock support of over 500 colours and textures in the market, which in turn gives them an edge over their competitors.

Stock Supported

Stock Supported is INNOVA’s code word. We have a strong reputation for keeping a huge amount of stocks.

That’s because we believed that to be in stock is as crucial as to be in trend. As a reliable partner, we owe it to our designer and manufacturer clients to have ready stock of our products in the catalogue so they can take delivery of their order whenever they need it.

With our fully-stocked 35,000 sq. ft. warehouse, we are always ready for immediate distribution throughout Malaysia, and our export market in the region.

With the strongest stock support in the market, we are also able to meet spot volume orders within a short lead time.

Custom Made

Want something one of a kind? If you can’t find something in our wide collections that is as unique as your design creation, worry not.

INNOVA faux leather and fabrics can be custom made to your specifications, down to the exact colour, design and even texture. Just provide us with a sample and we will do the rest.

Don’t have a sample? Just show us a picture or describe to us the feel you wish. Since we work directly with our mills, we are able to fulfil requests for most material customisations.

With INNOVA, you have the added assurance that when you wish to go all out to impress, we will be at hand to help you find the best material for it, so that you can flaunt your masterpieces.